SEO Reporting Tool

The SEO reporting tool agencies use to keep clients informed and retained

Connect Google Search Console and track keyword rankings for every client in one place. Generate branded SEO reports that show organic growth clearly, and make your work impossible to ignore.

Start $1 trial See pricing

No credit card required  ·  Cancel anytime

SEO Report, Bloom Studio / May Search Console data
Organic Sessions 8,420 +23%
Keywords in Top 10 34 +8
Avg. Position 14.2 ↓ 2.1
#1 Rankings 6 keywords +2
CTR 4.8% +0.6%
Impressions 182,400 +31%
34 Top-10 keywords ↑ +8 this month
+23% Sessions MoM ↑ vs last month
4.8% Avg. CTR ↑ vs last month
Google SC Direct Search Console API connection
100 Positions checked for every keyword
100% Branded under your agency name
All clients One dashboard for your entire portfolio
What you get

Everything in one SEO report

All the organic data your clients care about, pulled automatically and presented under your brand.

Google Search Console Integration

Pull organic clicks, impressions, average position and CTR directly from the Search Console API. No CSV exports, no manual copying, the data is always current.

Scheduled Keyword Rank Tracking

Track keyword positions in Google every 7, 15 or 30 days, on the cadence you set for each client. Clients see which keywords are climbing, which are slipping, and where the opportunities are.

Organic Traffic Reporting

Month-over-month organic session growth, new vs returning users, top landing pages by organic traffic. Show clients the full picture of their organic growth.

Branded SEO Report PDFs

Monthly SEO reports in a branded PDF delivered automatically. Your logo, your agency name, your domain, clients see a professional deliverable, not a tool export.

Multi-Client SEO Dashboard

All your SEO clients in one view. Switch between accounts, compare performance, and spot which clients need attention, without logging into Search Console for each one.

Keyword Position History

Track how specific keywords have moved over weeks and months. Show clients the trend line that proves their investment in SEO content is paying off.

Connects to

Your SEO data, straight from the source

No CSV exports and no manual copying. AgencyReportr pulls SEO performance directly from the tools your clients already use.

Google Search ConsoleGoogle Search Console
Google Analytics 4Google Analytics 4
Google and local rankingsGoogle & Local Rankings
Google Business ProfileGoogle Business Profile
How it works

From first client to first report in minutes

Three steps from connecting Search Console to delivering branded SEO reports automatically.

1

Connect Google Search Console

Grant read access to the client's Search Console property in under 60 seconds. AgencyReportr pulls all search performance data immediately.

2

Add keyword tracking

Enter the keywords you're targeting for each client. AgencyReportr checks their position in Google on the schedule you set and records the history.

3

Generate and deliver SEO reports

Set a monthly schedule and branded PDF SEO reports go to clients automatically. Or share a live dashboard link they can check any time.

See a sample report

What your client actually receives

Every report goes out under your brand, with the numbers clients care about laid out clearly. Here is the shape of it.

Your Agency
SEO Report · Last 30 days
8,420Organic sessions↑ 23%
34Top-10 keywords↑ 8
4.8%Avg. CTR↑ 0.6%
182kImpressions↑ 31%
Sample report · your logo, your colors, your domain
Who it's for

Built for agencies doing SEO that works

If any of these sound familiar, AgencyReportr's SEO reporting will save you hours and reduce client churn.

You offer SEO retainers to clients

Automated branded SEO reports make your monthly deliverable tangible. Clients who see their rankings moving trust your retainer is working.

Clients ask 'how are we doing in Google?'

Send them a dashboard link. They see keyword positions, organic traffic and CTR without emailing you every time they're curious.

You track keywords manually in spreadsheets

Replace the spreadsheet with automated rank tracking. Save hours every month and give clients better data.

You manage SEO for 5+ clients

One platform to see all client keyword rankings. No more logging into separate Search Console accounts or tools.

You want to justify SEO investment

Month-over-month organic traffic growth and keyword position history make an undeniable case for continued SEO spend at every QBR.

You want to reduce churn

Clients who receive consistent, clear SEO reports stay on retainer longer. Visibility into progress reduces the 'what are we paying for?' conversation.

Why agencies switch

AgencyReportr vs the manual way

A purpose-built SEO reporting tool does in seconds what spreadsheets and Looker Studio make you rebuild every month.

AgencyReportrManual spreadsheetsGoogle Looker Studio
Setup time per clientUnder 2 minutesHoursHours of connector setup
Scheduled keyword rank trackingBuilt inManualNot included
White-label under your brandYesNoLimited
Automated scheduled deliveryYesNoManual refresh
All clients in one dashboardYesNoOne report each
Starting priceFrom 4 dollars per monthYour timeFree, plus build time

Send an SEO report clients actually read

Start a trial, connect Search Console and Analytics, and deliver a branded report.

Start $1 trialSee pricing

No credit card required · Cancel anytime

The playbook

How to report SEO to clients

An SEO report should connect rankings and traffic to the client’s business, then show what moved and what you are doing next, not just a wall of keywords.

SEO clients get nervous when a report is all keyword positions and no story. The reports that keep clients lead with rankings and organic traffic, tie them to leads or revenue, and end with the next priority, all under your agency brand.

Lead with rankings and organic traffic

Open with tracked keyword positions, organic sessions and Search Console clicks and impressions, each with its trend. The client should see whether visibility and traffic are growing before they read a single URL.

Connect rankings to business outcomes

Rankings only matter if they earn leads. Show conversions from organic, the top landing pages, and the queries gaining impressions, so the client sees SEO as pipeline, not trivia.

Show the work and the next priority

End with what you shipped and what is next: technical fixes, content published, links earned, the page to improve. AgencyReportr wraps it in a white-label report delivered as an automated PDF or a live dashboard.

FAQ

Common questions about SEO reporting tools

What is an SEO reporting tool?

An SEO reporting tool pulls organic search data such as keyword rankings, clicks, impressions and CTR from sources like Google Search Console and presents it in a readable report. For agencies it should be white-labeled so the report carries your brand, not the name of the tool provider.

What should an SEO report include?

A complete SEO report should include keyword position changes month over month, organic session growth, top pages by organic traffic, click-through-rate trends, and any major ranking drops or wins. For local businesses, add Google Business Profile views and calls.

How often should agencies send SEO reports to clients?

Most agencies send SEO reports monthly, aligned with their retainer billing cycle. Clients on active content or link campaigns often benefit from weekly updates. AgencyReportr supports monthly, weekly or custom automated delivery schedules.

Can I white-label SEO reports with AgencyReportr?

Yes. Every SEO report is 100% white-labeled with your logo, your brand colors and your own domain. Clients receive reports from your email address and never see the AgencyReportr name.

How much does an SEO reporting tool cost?

SEO reporting tools range from free, like Search Console itself, to over $400 per month for enterprise platforms. AgencyReportr starts at $4 per month and includes white-labeled SEO reports, keyword rank tracking and Search Console integration for every client.

Which data sources does the SEO reporting connect to?

It connects directly to the Google Search Console API for clicks, impressions, position and CTR, to Google Analytics 4 for organic sessions and landing pages, and to a rank tracker that checks keyword positions every 7, 15 or 30 days. No CSV exports and no manual copying.

Can clients view their SEO reports without an account?

Yes. Share a branded live dashboard link or send a scheduled PDF. Clients open it in a browser with no login, and everything stays under your agency domain and branding.

Does it track keyword rankings by location?

Yes. Rank tracking supports country, city and local map positions, so you can report exactly how a client ranks in the areas that matter for their business.

Can I automate SEO report delivery?

Yes. Set a monthly, weekly or custom schedule and branded PDF reports are generated and emailed to each client automatically on the date you choose, with no manual work.

How is SEO reporting here different from Google Looker Studio?

Looker Studio needs manual connector setup, data blending and template building for every client, and it is not white-labeled. AgencyReportr connects in seconds, tracks rankings out of the box, and delivers branded reports under your own domain with no build time.

Start tracking SEO for all your clients in one place

$1 trial. Connect your first client's Search Console in under 2 minutes.

Start $1 trial See pricing

No credit card required  ·  Cancel any time  ·  Setup in minutes

Keep exploring

More reporting tools

SEO Rank Tracking

SEO Rank Tracking

Keyword positions from Google
AI Visibility Tracking

AI Visibility Tracking

ChatGPT and Perplexity presence
White-Label Reporting Tool

White-Label Reporting Tool

Your brand on every report