LinkedIn Ads Reporting

The LinkedIn Ads reporting tool that shows B2B clients what each lead cost

Connect a client’s LinkedIn ad account in a minute. Pull spend, clicks, conversions and Lead Gen Form leads for every campaign, and send a branded report that answers the question every B2B client asks: what did each lead cost?

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Official LinkedIn Advertising API  ·  Read-only access  ·  Cancel anytime

LinkedIn Ads, sample account / Last 30 days Sample
Spend $4,120 +6%
Impressions 96,400 +11%
Clicks 612 +9%
Leads 58 +21%
Cost per Lead $71.03 -12%
58 Leads
$71 Cost per lead
0.63% CTR
Direct LinkedIn Advertising API connection
Leads Lead Gen Forms and cost per lead
Local Spend in the account’s own currency
Auto Branded PDF delivery
What you get

Everything in one LinkedIn Ads report

The figures a B2B client needs to judge LinkedIn spend, pulled from the Advertising API and laid out under your brand.

Campaign performance

Spend, impressions, clicks, click-through rate and cost per click for every campaign, ranked by spend so the biggest budgets are read first.

Leads and cost per lead

Lead Gen Form submissions counted on their own, with cost per lead for the account and each campaign. Shown only when the account runs lead forms.

Conversions and cost per conversion

Website conversions tracked by the LinkedIn Insight Tag, with cost per conversion beside them, kept separate from lead form results.

Period-over-period change

Every headline figure compared with the previous period of the same length, and spend drawn day by day, so a change is seen when it happens.

White-label delivery

Branded PDFs sent on a schedule, or a live share link the client can open any time. Your agency name, logo and colors throughout.

Every channel in one report

LinkedIn Ads beside Google Ads, Meta Ads, SEO and organic LinkedIn Company Page results, so a B2B client sees all of it in one document.

Connects to

LinkedIn, paid and organic

LinkedIn Ads for campaigns, LinkedIn Company Pages for organic reach, each through LinkedIn’s own sign-in.

LinkedIn AdsLinkedIn Ads
LinkedIn Company PageLinkedIn Company Page
How it works

From sign-in to first report in minutes

Three steps from connecting LinkedIn to a branded report in the client’s inbox.

1

Connect LinkedIn

Sign in with the LinkedIn account that can see the client’s ad account. Access is read-only; nothing in Campaign Manager is changed.

2

Pick the ad account

Choose which ad account the project reports on. Spend is shown in that account’s currency.

3

Send it under your brand

Schedule a branded PDF, or share a live link the client can open whenever they want to check results.

Who it’s for

Built for agencies running LinkedIn for B2B clients

If these sound familiar, LinkedIn Ads reporting will save you the monthly export from Campaign Manager.

You run lead generation on LinkedIn

Leads and cost per lead per campaign, ready to discuss, without counting form submissions by hand.

Clients question LinkedIn’s cost

LinkedIn clicks cost more than most networks. A report that leads with cost per lead and its trend answers the question before it is asked.

You manage several B2B accounts

Each client project has its own LinkedIn ad account and its own branded report, all from one agency dashboard.

Clients want paid and organic together

Put LinkedIn Ads next to the client’s Company Page results, Google Ads and SEO in one report.

Why agencies switch

AgencyReportr vs exporting from Campaign Manager

Campaign Manager has the numbers. It does not send them to your client under your brand.

AgencyReportrLinkedIn Campaign ManagerManual spreadsheets
White-label under your brandYesNoNo
Scheduled delivery to the clientYesManual exportNo
LinkedIn next to Google, Meta and SEOYesLinkedIn onlyManual merge
Cost per lead by campaignYesYesBy formula
Starting priceFrom 4 dollars per monthFree, plus your timeYour time

Show B2B clients what each LinkedIn lead cost

Start a trial, connect LinkedIn and send a branded report today.

Start $1 trialSee pricing

Cancel anytime · Setup in minutes

The playbook

How to report LinkedIn Ads to B2B clients

LinkedIn is usually the most expensive channel a B2B client pays for, so the report has to justify the price in leads.

A LinkedIn report that opens with impressions loses the client in the first line. B2B buyers judge the channel on pipeline, so the reports that hold up lead with what was spent and what it produced, then show where it came from.

Lead with spend, leads and cost per lead

Open with spend, leads and cost per lead against the previous period. If the account sends traffic to the website instead of using lead forms, lead with conversions and cost per conversion. Impressions and clicks come after.

Show which campaigns earned their budget

Rank campaigns by spend and put cost per lead beside each one. The campaign spending the most with the highest cost per lead is the first conversation, and usually the clearest saving.

Close with the budget decision

End with a plain next step: move budget to the campaign with the lowest cost per lead, refresh an offer, or test lead forms against the website. AgencyReportr puts it in the same white-label report, sent as an automated PDF or live link.

FAQ

Common questions about LinkedIn Ads reporting

What is a LinkedIn Ads reporting tool?

A LinkedIn Ads reporting tool connects to LinkedIn's Advertising API and pulls campaign results such as spend, impressions, clicks, conversions and Lead Gen Form leads into one report. For agencies it should be white-labeled, so clients receive the report under the agency's name rather than the tool's.

Which LinkedIn Ads metrics does AgencyReportr report?

Spend, impressions, clicks, click-through rate, conversions and cost per conversion for every campaign, plus leads and cost per lead when the account runs Lead Gen Forms. Each headline figure is compared with the previous period, and spend is shown as a daily trend.

Does it report LinkedIn Lead Gen Form leads?

Yes. Lead Gen Form submissions are counted separately from website conversions, with cost per lead for the account and for each campaign. If an account does not use Lead Gen Forms, the leads figures are left out rather than shown as zero.

Is spend shown in the client's own currency?

Yes. LinkedIn reports cost in the ad account's currency, and AgencyReportr shows it in that currency instead of assuming dollars, so a client billed in rupees, euros or pounds sees the figure they recognise from Campaign Manager.

Can I report on several LinkedIn ad accounts?

Yes. Each client project connects its own LinkedIn ad account through LinkedIn's sign-in, and you pick the account to report on after connecting. Every client gets its own branded report from the same agency dashboard.

Does it include LinkedIn Company Page results?

Organic LinkedIn Company Page results (followers, impressions and post engagement) are part of the Social Media report, alongside Facebook, Instagram and YouTube. LinkedIn Ads covers paid campaigns. You can include both in the same client report, along with a founder's personal LinkedIn Profile.

Can I combine LinkedIn Ads with Google Ads and Meta Ads?

Yes. One branded report can hold LinkedIn Ads next to Google Ads, Meta Ads, SEO and organic social, so a B2B client sees every channel they pay for in one place.

How much does LinkedIn Ads reporting cost?

AgencyReportr starts at 4 USD per month, with branded reports, scheduled delivery and client share links included. Each platform is its own plan, priced by the number of clients.

Start delivering LinkedIn Ads reports under your brand

$1 for your first 7 days. Connect LinkedIn in a minute.

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Cancel any time  ·  Setup in minutes

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